Beyond Fashion[pretitle]report[/pretitle]
[marquee]Class Of 2023[/marquee]
[subtitle]Approaching
The Fashion Design System[/subtitle]
[text]There was a historical period when a fashion show was the pinnacle moment for a brand. The tension of preparations, size-zero models bustling backstage, the celebrity Olympus in the front row, journalists ready to determine the success or failure of a designer after just 15 short minutes on the runway. There was a time when those few moments of performance were truly crucial in deciding the commercial success of a collection, launching trends for the next season, and influencing what "ordinary" people would wear on the streets in real life. What happened then? When exactly did the focal point shift from Fashion Week to the streets and the internet? Perhaps it was when skeletons came out of the closets, when postmodernity gave us too much of everything, when we truly understood that no one has the right to tell us what is beautiful and what is not. So, what remains of fashion? A faded and dysfunctional copy of "The Devil Wears Prada," which likes to present itself as woke but continues to bask in itself, grappling with inflation and the specter of fast fashion. We have tried to imagine a different fashion industry, new, from business models to values, involving 15 emerging designers.[/text]
[credits] LC23
Florania
Materia
Federico Cina
Niccolò Pasqualetti
Lessico Familiare
Via Piave 33
Ssheena
Zineb Hazim
Anna and Silvia
Older Studio
Gisèle Claudia Ntsama
Romy Calzado
PDF
Nicolò Romano [/credits]
[credits2] Director Giulia Achenza
DOP Stefano Etter
Photographers Anna Adamo, Vincenzo Schioppa
Gaffer Giorgio Messina
Sound Recorder Giovanni Isgrò
Video Editor Giovanni Greggio
Photographer Assistant Veronica Brunoni
MUAH Carolina Antonini
MUAH Assistants Serena Di Rocco, Asja Redolfi
TikTok Content Creator Davide Persi
Interview Maria Stanchieri
Production Elisa Ambrosetti, Edoardo Lasala, Cecilia Corsetti
Graphic designer Michele Sasso
[/credits2]
[pretitle]report[/pretitle]
[marquee]Class Of 2023[/marquee]
[subtitle]Approaching
The Fashion Design System[/subtitle]
[text]There was a historical period when a fashion show was the pinnacle moment for a brand. The tension of preparations, size-zero models bustling backstage, the celebrity Olympus in the front row, journalists ready to determine the success or failure of a designer after just 15 short minutes on the runway. There was a time when those few moments of performance were truly crucial in deciding the commercial success of a collection, launching trends for the next season, and influencing what "ordinary" people would wear on the streets in real life. What happened then? When exactly did the focal point shift from Fashion Week to the streets and the internet? Perhaps it was when skeletons came out of the closets, when postmodernity gave us too much of everything, when we truly understood that no one has the right to tell us what is beautiful and what is not. So, what remains of fashion? A faded and dysfunctional copy of "The Devil Wears Prada," which likes to present itself as woke but continues to bask in itself, grappling with inflation and the specter of fast fashion. We have tried to imagine a different fashion industry, new, from business models to values, involving 15 emerging designers.[/text]
[credits] LC23
Florania
Materia
Federico Cina
Niccolò Pasqualetti
Lessico Familiare
Via Piave 33
Ssheena
Zineb Hazim
Anna and Silvia
Older Studio
Gisèle Claudia Ntsama
Romy Calzado
PDF
Nicolò Romano [/credits]
[credits2] Director Giulia Achenza
DOP Stefano Etter
Photographers Anna Adamo, Vincenzo Schioppa
Gaffer Giorgio Messina
Sound Recorder Giovanni Isgrò
Video Editor Giovanni Greggio
Photographer Assistant Veronica Brunoni
MUAH Carolina Antonini
MUAH Assistants Serena Di Rocco, Asja Redolfi
TikTok Content Creator Davide Persi
Interview Maria Stanchieri
Production Elisa Ambrosetti, Edoardo Lasala, Cecilia Corsetti
Graphic designer Michele Sasso
[/credits2]